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Founded by women

Collection: Founded by women

Discover beauty and wellness brands founded by women, from regional discoveries to established favourites. Explore the products, ideas and personal experiences behind them, with the same care and quality we look for across the Powder Beauty selection.

Signature products

Bali Body

Luxe Tanning Mitt

Regular price 69 AED
Sale price Regular price 69 AED

Bali Body

Watermelon Tanning Oil SPF 6

Regular price 126 AED
Sale price Regular price 126 AED
Powder Beauty
Why this edit exists

Discover the women behind the brands

A fresh idea, a personal experience, a product someone wished existed. Discover beauty and wellness brands founded by women, and the points of view that make them worth knowing.

This is a year-round edit, with every brand chosen for the same care and quality we look for across Powder Beauty.

Why we love this edit

Support women-founded brands

Every product in this edit comes from a brand founded or co-founded by a woman.

Chosen with care

Each brand is reviewed for the quality of its products, not only the story behind it.

Not just for one day

This edit stays open all year, beyond International Women’s Day.

50 of 83 products

SustainableVeganWellbeing

Nutrili

Happy Tummy Gummies

Regular price 139 AED
Sale price Regular price 139 AED
VeganWellbeing

Shake Your Plants

Kombucha+ Grapefruit

Regular price 84 AED
Sale price Regular price 84 AED
BestsellerCruelty-FreeOrganicSustainable

Manasi 7

All Over Colour

Regular price From 173 AED
Sale price Regular price 173 AED
Cruelty-FreeEthicalSustainableWellbeing

Ancient + Brave

True Collagen

Regular price From 130 AED
Sale price Regular price 130 AED
Cruelty-FreeEthicalVegan

Bali Body

Gradual Face Tan

Regular price
Sale price 68 AED Regular price 135 AED
Cruelty-FreeEthicalTransparent

Bali Body

Tinted Super Serum SPF 30 - Tan

Regular price
Sale price 64 AED Regular price 160 AED
Cruelty-FreeEthicalTransparent

Bali Body

Tinted Super Serum SPF 30 - Natural

Regular price
Sale price 64 AED Regular price 160 AED
Cruelty-FreeLocally foundedVegan

Skin Story

Growth Eyebrow and Eyelash serum

Regular price 180 AED
Sale price Regular price 180 AED
Cruelty-FreeLocally foundedVegan

Skin Story

Define Liquid Eyeliner

Regular price 120 AED
Sale price Regular price 120 AED
Cruelty-FreeEthicalSustainableWellbeing

Ancient + Brave

Wild Collagen

Regular price From 130 AED
Sale price Regular price 130 AED
Cruelty-FreeEthicalSustainableVeganWellbeing

Ancient + Brave

True Nightcap

Regular price From 147 AED
Sale price Regular price 147 AED
Cruelty-FreeEthicalSustainableVeganWellbeing

Ancient + Brave

True MCT

Regular price From 110 AED
Sale price Regular price 110 AED
Cruelty-FreeLocally foundedVegan

Skin Story

Bold Multi Stick

Regular price 160 AED
Sale price Regular price 160 AED
CleanCruelty-FreeTransparentVegan

Agent Nateur

Holi (sun) Dewy Tinted Serum SPF 50

Regular price 246 AED
Sale price Regular price 246 AED
Cruelty-FreeInsanely GoodVegan

19/99 Beauty

Tinted Matte Balm - Terra

Regular price 116 AED
Sale price Regular price 116 AED
Cruelty-FreeVeganWellbeing

Agent Nateur

Holi (radiance) Beauty From Within

Regular price 233 AED
Sale price Regular price 233 AED
SustainableWellbeing

Vida Glow

Skin Health Liquid Collagen

Regular price 254 AED
Sale price Regular price 254 AED
CleanCruelty-FreeTransparent

Agent Nateur

Holi (water) Pearl and Rose Hyaluronic Essence

Regular price 415 AED
Sale price Regular price 415 AED
Cruelty-FreeInsanely GoodVegan

19/99 Beauty

Cream Blush Stick

Regular price 135 AED
Sale price Regular price 135 AED
Cruelty-FreeInsanely GoodVegan

19/99 Beauty

Cream Highlight Stick

Regular price 135 AED
Sale price Regular price 135 AED
Cruelty-FreeInsanely GoodVegan

19/99 Beauty

High Shine Gloss

Regular price 95 AED
Sale price Regular price 95 AED
CleanCruelty-FreeOrganicSustainable

Manasi 7

Bronzelighter Roseate

Regular price 180 AED
Sale price Regular price 180 AED
Cruelty-FreeEthicalSustainableVeganWellbeing

Ancient + Brave

Radiant Collagyn

Regular price 195 AED
Sale price Regular price 195 AED
CleanCruelty-FreeVegan

MZ Skin

Hyaluronic Acid Hydrating Serum

Regular price
Sale price 182 AED Regular price 725 AED